Keynote Speaker

“Will it Blend? Insights into blending university courses”
By Prof. Pedro Isaias, Information Systems & Technology Management School,
The University of New South Wales, Australia


Prof. Pedro Isaias is affiliated with the Information Systems & Technology Management School of The University of New South Wales (UNSW – Sydney), Australia. Previously he taught at The University of Queensland, Brisbane, Australia. Before moving to Australia, he served at the Universidade Aberta (Portuguese Open University) in Lisbon, Portugal, where he was responsible for several courses and director of the master degree program in Management / MBA. Pedro was director of the master degree program in Electronic Commerce and Internet for 10 years.
Prof. Pedro Isaias holds a PhD in Information Management (in the specialty of information and decision systems) from the New University of Lisbon. Author of several books, book chapters, papers and research reports, all in the information systems area, he has headed several conferences and workshops within the mentioned area. He has also been responsible for the scientific coordination of several EU funded research projects. He is also member of the editorial board of several journals and program committee member of several conferences and workshops. Currently he conducts research activity related to MIS in general, and more specifically Learning Technologies, Data Analytics, Business Intelligence, Digital Transformation, e-Business and WWW related areas.


Blended learning approaches are thriving within the higher education sector mainly for their promise of providing students with the best of both worlds: face-to-face education and online learning. The deployment of blended learning initiatives is commonly associated with an enhanced student experience that results from a wider access to learning resources, improved interactivity and collaboration, increased engagement and motivation, and greater control over their own learning. As a growing number of higher education institutions revise their course offerings to provide their students with blended learning opportunities, it is fundamental to examine how these opportunities can be accomplished and to what effect. This keynote presentation addresses the benefits and challenges of blending a course, alternative platforms and technologies that can be used and also how to evaluate the whole process. Key aspects to consider include guaranteeing a user-friendly interface, promoting active learning activities both online and on campus, safeguarding a flexible access to the activities and warranting the clear communication of the expected outcomes and assessment requirements throughout the process.